my foster dog loved this so much, i couldn't really bush his teeth with a brush. but it was recommended to me that i should try putting it on his chew toys. his teeth does look cleaner & his breath a little more pleasant. but if you do what i did, just be ready for the mess. (it's supposed to be worth it since having good dental hygiene will extend your dog's life.

Pros: easy to use

Cons: messy

Extremely useful on my older pets in reducing mouth odor and in my young dog in removal of soft plac
The poultry flavor makes the teeth brushing much less of a struggle

Pros: packaging, taste,effectiveness

Cons: none

The toothpaste comes in two flavors beef or poultry. Dogs love it. It is a little difficult to keep a dog from trying to chew the toothbrush.

Pros: dogs love it

Cons: trying to keep the dog from chewing the toothbrush

Whitens teeth ,freshens breath. My dog doesn't seem to mind it.

Pros: white teeth

Cons: none

Stuff works great, doesn't foam, must taste nice because the dogs like it. Good idea to use at least weekly if possible.

Pros: the enzymatic action helps to dissolve away tartar and dogs seem to like it.

Cons: none