Here's how:

Join zootoo.com

If you're not a member of Zootoo.com, create an account. Find your shelter or rescue group and take ownership. If you can't find your shelter or rescue on Zootoo.com, contact us. If you participated in the first Shelter Makeover Contest, you already have an account.
AdSense Demo
How you make money

When your supporters come to Zootoo.com, Google will automatically display ads next to the reviews, journals, events and other useful and fun features of the site. Revenue is generated from visitors' interest in the content of those ads. The revenue Zootoo.com receives is shared with shelters and rescues - you get a check at the end of each month.* The more supporters you have writing quality content, the more revenue you can earn.
AdSense Demo
Invite your supporters to create good content

Invite all your supporters to join Zootoo.com and
affiliate with your shelter or rescue. More people
creating good content (reviews, journals, etc.)
means more useful information for
the whole pet loving community.
To encourage good content,
Zootoo.com will reward ten
shelters and rescues with bonus
checks each month. **!

* A check will be sent when at least $25.00 has been accrued.

** As determined by zootoo.com.

Tell your supporters about this program! Call, e-mail and private message them and get them to go to Zootoo.com.

Encourage your supporters to write reviews, post journal entries (like a daily pet diary), comment on pet news, use the events tool, or answer member questions. The more they do, the more ads get displayed ... the more money your shelter can earn!

Good content is key. The more involved members are in the content, the more likely they'll click on ads. And Zootoo.com rewards bonus dollars for superior content.


Shelter and Rescue Supporters

  • The Zootoo.com Helping Hands program lets you provide financial support to the shelter or rescue of your choice ... AT NO COST TO YOU!
  • You provide content to help other pet lovers - reviews, journal entries, news comments, etc. - and Google places ads next to your content. Those ads generate revenues which we share with your shelter or rescue.
  • The better your content, the more helpful it is to other pet lovers, the better the chance they will respond to the ads that appear next to it. GOOD CONTENT IS KEY!
  • Stay within the rules that Google has outlined for you. (Terms and Conditions)
  • Avoid click-fraud! See details below.

AVOID Click-Fraud

Do not encourage your supporters to click on the ads themselves. Focus on their continued use of Zootoo.com. Please read the Terms and Conditions.

  • Clicks on Google ads must result from genuine user interest.
  • Any method that artificially generates clicks is strictly prohibited.
  • Please note that clicking on your own ads for any reason is prohibited.
  • Failure to comply with this policy may lead to your account being disabled.