I call the roll "doggy crack"

This is my favorite product of all time! I work with special needs animals, some are abused, some are emaciated and terrified. Sometimes the roll is the only thing that will get them to approach a human or eat if they have no appetite. I've used it as a training aid for severely abused animals, and for positive reinforcement training of my own dog at home. Even dogs who are not very food motivated will go crazy for it after one taste. I also use it to give pills to dogs who are difficult to medicate. It's also great for dogs with recent dental work; you can shave it off really thin so that it does not require much chewing.

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