I can't get my cats into them to find the soft center

I don't know if its that these treats are just not stinky enough or if my cats somehow know they are healthy, but I cannot get my cats into these. I bought some to try as they sounded a little different. My cats would not eat more than one and I'm not sure they ate enough to find the soft center. They probably would enjoy them if they would not act so spoiled and turn their noses up at them. I really liked the idea of feeding this healthy treat and then I won't feel like I have to ration them, but they are just sitting on the shelf. Sorry.

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